buried
life
Expandable Rich Media Web Banner
This is an online ad unit where you can add to the Buried Life list by typing your answer to the question "what do you want to do before you die?" in the space provided.
All answers are posted to a master list within the unit and on the Buried Life site immediately after you click submit. We also built in a video menu with 6 clips to choose
from so that the user could dig deeper into the actual show footage.
Interactive Storefront where you can add to the buried life list by typing your answer to the question "what do you want to do before you die?" on the touch screen.
Your answer was then posted to the master list at theburiedlife.com and on the left side of the storefront.
The Buried Life
Description: The Buried Life is a reality documentary series on MTV. The series focuses on four friends (Ben, Jonnie, Duncan, and Dave)
as they travel across North America in a purple transit bus they named "Penelope" to complete a list of "100 things to do before you die."
For every item they try to complete on their list, they help a stranger achieve one of their dreams. Everywhere they go they ask the question:
"What do you want to do before you die?" They have crossed off most of the numbers on their list. Ranging from asking a girl out to
surviving on a desert island, the boys are always doing something different.
Role: Art Direction & Design
Credits: MTV Off-Air Creative: Creative Direction: Jeffrey Keyton, Jim deBarros;
Design: Jon Newman, Scott Danskin; Photography: Jamie Cary, Eric Johnson
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